The first quarter of 2019 was a rough one for the maker of Nokia phones HMD global. As per Counterpoint’s report that we tend to already covered here, the brand fell off the top 10 smartphone brands list, however was the No.1 brand in feature phones. Nokia smartphones took almost 1 chronicles of the market share in Q1 2019, as we tend to were told by Counterpoint analysis.
Counterpoint also calculated the quantity of Nokia feature phones shipped throughout Q1 2019 and shared with U.S. that the quantity was 13 million units. the almost 1 chronicles of smartphone market share in smartphones interprets into one thing from 3 million to 3.4 million smartphones shipped throughout Q1 2019. For simplicity reasons, I took “almost 1%” as 0.9% and used that to calculate the cargo within the graphs that follow down below.
As we will see, within the last 2 quarters HMD global entered into a stage of decline of shipments of smartphones and have phones. The complete did ship the foremost feature phones throughout Q1 2019, which means they performed well during a declining market segment, however decline in smartphones is troubling, especially considering that HMD’s portfolio primarily consists of cheaper devices with much no margin.
In total, that creates over 16 million Nokia phones shipped throughout the primary quarter of 2019. The results for the second quarter ought to be higher considering the launch of recent devices, however we are going to have to be compelled to see what an impression they’ll have.
