Flipkart-owned Myntra has now launched its 1st fitness-based earphones in india, called Blink Play. once the recent acquisition of Witworks, the earphones were developed at Innovation Labs of Myntra-Jabong, and are already on sale on Myntra and Jabong.
The Bluetooth earphones connect with the Blink work app to offer advanced fitness tracking features, alongside the basic audio functionality.
Blink Play earphones support Google Assistant and Siri each, and come in varied color choices. once paired with the Blink fit app, it allows for calculating of steps and sleep, and offers an audio coach additionally.
Blink Play is priced at Rs. 2,250 in india and can be offered in carbon black, Moon Silver, Rose Gold, Limerick, and Tangerine color options. Myntra and Jabong each are selling the earphones at different prices currently.
The Blink Play carbon black and Rose Gold choices are listed on Myntra for Rs. 1,799, while the Limerick and Tangerine choices are listed for Rs. 2,250. Jabong has only listed the Tangerine and Limerick options, and is selling them for as low as Rs. 1,349.
Myntra is providing 15 % cashback on american express Cards, 10 % instant discount from ICICI, flat Rs. 200 cashback on payment through Airtel Payments Bank, and 10 % supercash on MobiKwik. Jabong has also listed the MobiKwik provide, and is also providing 10 % cashback through Payzapp also.
As mentioned, Blink Play comes with each Google Assistant and Siri support. once paired with the Blink work app, the earphones help in calculating steps, distance;
a calorie burnt, and permits users to check their historical data. The app also offers guided audio training session that users will select from, depending on activities like indoor, runs, cycling sessions, and walks.
there is additionally a feature called Leaderboards that may allow users to challenge themselves and friends on fitness tasks and goals. it’ll provide ranks on the leaderboard depending on the scores.
Blink Play is integrated with Qualcomm audio chipsets, comes with a built-in mic, and has 3 buttons for remote control. Amar Nagaram, Head – Myntra and Jabong, same during a statement,
“In-house innovation is a very strong working principle at Myntra and Jabong and this has helped USA stay ahead as frontrunners at the intersection of fashion and technology.
BLINK PLAY combines ultra-premium fitness options on a wearable device through compact design, while also ensuring accessibility and affordability for the lots, thanks to the efforts of our Innovation Labs team that has made this product a reality. it’s a fitness guide and coach like no other with its vivid functionality, aiding in wellbeing.”
