India could be a big market for android, and most people are shopping for phones for beneath Rs 15,000 according to most business reports.
once it involves apps, android is additional accommodating than iOS, especially with respect to its sizes that doesn’t take a heavy toll of the phone’s storage space.
But even then, Google thought of acting on apps in the ‘lite’ avatar that are primarily meant to run on entry-level smartphones, or support dual network conditions, that is very prevalent in India.
As the name suggests they’re light in size, and a few of those lack the basic interface that you’d get from the original version. for instance, the Newsfeed on Facebook lite could be a lot different from the regular Facebook app, that makes positive that it works effectively on network conditions with basic 2G net speeds.
The use of lite apps is an interesting case study, one that took off from India, once more as a result of it’s a market with one among the slowest mobile internet speeds within the world. this can be despite the reach of 4G property having increased ever since Reliance Jio came into the image.
This and conjointly, Google’s plan to resurrect the android One project within the type of android Go, a light version of the popular mobile platform that these lite apps are created.
Also, it’s worth noting that Google is heavily focused on obtaining following 300 to 400 million users in india hooked to the internet. Phones costing but Rs 6,000 and ready to run apps like Twitter and Facebook, is a win-win for all the various parties.
