reliance jio on monday lodged a criticism with the advertising and marketing requirements council of india (asci) in opposition to broadband tester ookla’s network pace test that stated bharti airtel has the fastest community speed.
“the claim of airtel that it’s miles india’s quickest network is false, deceptive and incorrect. the claim is being made via airtel appearing in a mala fide manner in collusion with ookla llc, who profess to be specialists in the area area of trying out cell internet speed,” stated the letter despatched via reliance jio to asci, the marketing watchdog, a replica of which is to be had with ians.
newcomer reliance jio, which has over a hundred million subscribers, has also one by one served a felony word to ookla for what it has termed as its “flawed” test.
jio advised asci that ookla – which had dubbed airtel as “officially the fastest network” – does no longer have any accreditation from the indian government.
“without prejudice to the above, in any occasion, the way the award is being projected misleads the public into believing that airtel has the quickest network nowadays, that is while the advertisements are being aired/posted,” the letter stated.
it additionally said that ookla isn’t always a “now not-for-earnings” corporation. “it prices money for its offerings used by telecom corporations for their inner intake, and charges additional consideration” for awarding certificates “that can be used by such companies for outside intake, marketing and publicity”.
“even within the past, airtel has been responsible of making tries to use such titles and proclamations,” the letter states.
clarifying its role, an airtel spokesperson stated: “airtel has been rated as india’s fastest mobile network by way of ookla – the global chief in broadband trying out and internet-based network diagnostic packages.
“that is actually noted inside the advertisement. ookla’s findings are primarily based on analysis of tens of millions of net speed exams logged on ‘modern devices’ via mobile customers throughout india the usage of its famous velocity take a look at app. the consequences encompass all cellular tests, no matter connection generation,” he brought.
